Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money
Are you looking to be a part of the most influential company in the blockchain industry and contribute to the crypto-currency revolution that is changing the world?Built by the world's largest digital asset exchange by trade volume, Binance VIP and Institutional offers access to digital asset solutions for VIP clients and institutions
We work closely with a wide range of market participants, including; individual traders, HFT and proprietary trading firms, hedge funds, asset managers and family offices, market makers and brokers, investment banks, corporations, fintech firms, and more
Responsibilities:
- Lead and execute the content marketing strategy to generate compelling content to increase brand awareness, drive leads and conversion of VIP tiersÂ
- Create thought-leadership and engagement content initiatives such as blogs and newslettersÂ
- Support the content review of all external content materials on behalf of the VIP BU
- Work closely with growth marketing, SEO, Product Marketing, and PR to define and drive product and educational narratives
- Work across different internal business units to identify storytelling opportunities, write content and work with the creative team to produce sleek banner designs
Grow user base by leading the strategy and execution of social media platforms and local channels (Twitter and LinkedIn) and increase the awareness of the our brand in fun, interactive and informative ways - Organize and implement the social media and promotional growth campaigns according to our marketing calendar and through collaborating with other BUsÂ
- Work with affiliates, angels and KOLs to grow our BU awareness
- Support sales team in organizing VIP-specific events (logistics and planning) including VIP swag co-ordinationÂ
- Record data analytics of social media channels and website traffic
Requirements:
- Educational background in a relevant field eg communications, journalism, marketing, or proven experience in such fields
- 3+ years professional experience running and growing an audience on social media (Twitter and LinkedIn)
- Great passion for or has worked in the crypto industryÂ
- Organized, solutions focused, resourceful, with a strong sense of initiative
- English native or business level
- Adapt to flexible working hours and remote collaboration
Working at Binance
• Do something meaningful; Be a part of the future of finance technology and the no
1 company in the industry• Fast moving, challenging and unique business problems• International work environment and flat organisation• Great career development opportunities in a growing company• Possibility for relocation and international transfers mid-career• Competitive salary• Flexible working hours, Casual work attireBy submitting a job application, you confirm that you have read and agree to our
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