Business Growth Specialist

Binance is the leading global blockchain ecosystem and cryptocurrency infrastructure provider whose suite of financial products includes the world’s largest digital-asset exchange
Our mission is to accelerate cryptocurrency adoption and increase the freedom of money
If you’re looking for a fast-paced, mission-driven organization where opportunities to learn and excel are endless, then Binance is the place for you


    • Research and identify new business opportunities to grow user base, capture new user segments, and increase revenue channels
    • Identify and leverage growth channels, including but not limited to referral, content marketing, social media, email marketing, and partnerships
    • Be the product owner, able to coordinate with cross-functional teams (Product, Data, Marketing, Country Teams) to execute business strategy and rollout new growth initiatives
    • Proactively monitor and analyze key metrics to track the effectiveness of growth initiatives and identify areas for improvement
    • Develop market-fit and innovative trading, execution and analytics strategies to broaden product and growth offerings to improve retail conversion
    • Stay updated on emerging trends, competitor landscape, community feedback and best practices in exchange products, growth hacking and digital marketing


    • Bachelor's degree in Marketing, Business, Computer Science, or related field
    • 3 years of experience in growth hacking or digital marketing, preferably in IT companies
    • At least 2 years of experience in the crypto industry, preferable in a growth or product role
    • Track record of leading/participating in key product launches or growth efforts
    • Strong analytical skills and proficiency in data analysis and tracking tools is highly preferred
    • Excellent communication and collaboration skills
    • Ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities
    • Background and knowledge of crypto or finance is preferred
    • Bilingual written/spoken English and Chinese is preferred to ensure smooth communication with internal stakeholders in the region

Working at Binance

• Be a part of the world’s leading blockchain ecosystem that continues to grow and offers excellent career development opportunities• Work alongside diverse, world-class talent in an environment where learning and growth opportunities are endless• Tackle fast-paced, challenging and unique projects• Work in a truly global organization, with international teams and a flat organizational structure• Competitive salary and benefits• Flexible working hours, remote-first, and casual work attireLearn more about how Binancians embody the organization’s , creating a unified culture that enables collaboration, excellence, and growth
Apply today to be a part of the Web3 revolution! Binance is committed to being an equal opportunity employer
We believe that having a diverse workforce is fundamental to our success
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