Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money
Are you looking to be a part of the most influential company in the blockchain industry and contribute to the crypto-currency revolution that is changing the world?
Responsibilities:
- Plan and execute 360 marketing plans for CIS countries
- Create out of box ideas, growth campaigns, social and community activities to drive growth across the Region
- Being able to work with multiple internal and external stakeholders in a matrix organization and fast-paced environment
- Strategic thinking and marketing background with an understanding of various marketing functions (from strategy to implementation)
- Unlock new user growth through product offerings design, content marketing, social media campaigns and affiliates collaboration
- Manage and grow strategic marketing partner relationships, channel experimentation, audience messaging, and spend accountability
- Map out the user journey and increase user funnel conversion through surfacing product ask, user education and operation campaigns
- Ideate, test, iterate, and optimize growth via paid acquisition, retargeting, and product optimizations across web and native-app growth channels
- Planning and execution of online and some offline marketing activities, events, and campaigns to local audiences
- Grow our user base and increase awareness of the Binance brand in fun, creative and informative ways
- Monitor event/campaign progress and results using data analysis and user feedback to ensure ever-improving efficacy and user experience
- Manage new media partnerships end-to-end to drive measurable growth
- Constantly work on new channels, creatives and other ideas for experimentation, optimization and acquisition growth
Requirements:
- Minimum 3 years of relevant marketing experience, preferably in tech/IT industry
- Execution-oriented mindset – with the humility, drive, and scrappiness to get it done
- Must have a strong interest and knowledge in crypto/blockchain/technology
- Must be able to work independently
- A university degree relating to Marketing is a plus
- Fluency in Russian and English
- Strong coordination skills and strategic mindset for marketing
- Familiarity with online and offline marketing avenues such as social media, community management, and event management
- Proven experience in growing and managing user base
- This is a fully remote position and candidates from all CIS countries can apply
Conditions:
・ Competitive salary・ Flexible working conditions・ Flat organisation・ Great Locations with a highly talented and international colleagues・ Be a part of the exciting future of the crypto-currency revolution and work on the world's no
1 crypto-currency exchange!About Binance
Binance Exchange is the leading crypto exchange by trading volume and users, with customers in over 180 countries and regions
Capable of processing more than 1
4 million orders per second, Binance is one of the fastest trading platforms in the world
The platform focuses on security, robustness, and execution speed—attracting enthusiasts and professional traders alike
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