Head of Brand & Growth

NEAR Foundation

Remote - Global


NEAR Foundation is hiring for a Head of Brand & Growth.

This person will lead the evolution of the NEAR brand & messaging, designed to unite the ecosystem around a common direction, working closely with CMO.

This person will lead a team in developing best-in-class marketing strategies across a variety of channels aligned to NF goals, as well as empowering the ecosystem to pick up this activity over time.

The Head of Brand & Growth will lead growth channels for NEAR Foundation, ensuring we keep to budget whilst meeting our overall goals.

 

You will: 

  • Be instrumental in architecting NEAR’s global brand and marketing strategies
  • Lead a team of marketing managers and digital managers to plan & execute best-in-class marketing strategies to best meet NEAR Foundations goals
  • Support in amplifying key milestones from across the NEAR ecosystem, including our partnerships, regional hubs, projects, funds and community members
  • Develop a brand voice and maintain brand integrity across all key channels, such as website, social, content and storytelling, and experiences.

  • Help maximize the impact of announcements, launches, and big moments.

    You’ll be part of shaping and executing our strategy for big news, ecosystem successes and community growth.

  • Lead relationships with key agencies, such as creative & media agencies
  • Work closely with the CMO on setting overall Marketing strategy and OKRs

You have:

  • 5+ years of experience in leading & developing best in class marketing strategies across a variety of channels 
  • 3+ years of experience in leading high performing marketing teams (agency or client)
  • Web3 experience preferable
  • Strong communicator
  • Ability to support change management in complex, fast-changing organizations

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