Marketing Lead (B2B/PR focus)

  • 1 applications
  • Applications may have closed



We are looking for:

A hands on Marketing Lead (ideally B2B-oriented) with 3-5 years of professional experience who is passionate about branding, storytelling and knows how to talk numbers
Ideally, you are skilled in leveraging brand and PR in order to increase Keyrock brand equity among both traditional financial institutions as the ever growing Web3 space
Your core mission will be to put Keyrock’s brand top of mind as thought leaders in the digital asset space and change the perception of Keyrock from being a leading market participant to being perceived as a market driver and innovator
An ideal candidate is a versatile “growth hacker”, with high-level understanding of tech tools supporting marketing, capable of conceptualising and executing innovative ways of building our brand recognition and acquiring customers

Job description

  • You will be responsible for the operational execution of Keyrock’s global marketing strategy
    Ranging from conference marketing to online marketing funnel optimizations

  • Design and execution of growth hacking experiments to continuously refine the ways we build our brand and acquire customers

  • Website, social channels management 

  • Content creation and management 

  • PR and event/sponsorship management 

  • Marketing Performance Reporting and analytics 

Competences and skills 

  • Good understanding of DeFi and decentralised projects ecosystem

  • Strong social media knowledge with a focus on Twitter, Discord and LinkedIn

  • Project management and communication skills including the ability to oversee implementation of complex projects 

  • Problem-solving and decision-making skills, with the ability to analyse complex information to identify the key issue/action and drive resolution

  • Understanding of sales process and public relations dynamics and ability to translate it into action plan within realms of digital assets and DeFi

  • Operational excellence

  • Strong analytical capabilities under pressure

  • Team player

  • Able to thrive in an autonomous environment

  • General good understanding of capital markets is a strong plus

  • Strong written and spoken communication skills, fluent in written and spoken English 

  • Have a minimum of 3 year of professional experience within the field of marketing and/or at least 1 year professional experience in the digital asset space

Our recruitment philosophy

We believe the most important aspect of our recruitment process is self-awareness: we are looking for people who have a clear understanding of themselves and what they are looking for in their professional career
That means that we expect to work with people who not only have the right skills, but who have also made the conscious decision to look for a company in our industry and with our characteristics

Our offer

  • A competitive salary package, including 25 days paid holiday plus national holidays

  • Autonomy in your time management thanks to flexible working hours and the opportunity to work remotely 

  • The freedom to create your own entrepreneurial experience by being part of a team of people in search of excellence who all receive stock options from the first year

  • A ton of fun in a thriving and multicultural environment, with colleagues enjoying regular team building activities 

Keyrock offers you both a career and a large range of benefits that we will gladly discuss in the course of the application process

As an employer we are committed to build an inclusive, diverse and non-discriminating work environment
We welcome employees of all backgrounds, ethnicities, genders, creed and sexual orientation
We hire, reward and promote entirely based on merit and performance