Binance is the leading global blockchain ecosystem and cryptocurrency infrastructure provider whose suite of financial products includes the world’s largest digital-asset exchange
Our mission is to accelerate cryptocurrency adoption and increase the freedom of money
If you’re looking for a fast-paced, mission-driven organization where opportunities to learn and excel are endless, then Binance is the place for you
Responsibilities:
- Be a part of the central social media team, own the @Binance TikTok account, responsible for account output, engagement, growth and sentiment
- Contribute to integrated marketing campaigns and priority brand partnerships on behalf of the social team, with scope not limited to TikTok or video content
- Produce and edit high quality, engaging, original content that can be used cross-platform
- Manage relationships with third party creators including project management, briefing and feeding back on deliverables
- Monitor and effectively leverage TikTok or other social media trends
- Drive effective and creative social media campaigns, working cross-functionally with design, content, performance marketing, product and other teams
 - Measure, report, and analyze the performance of campaigns across channels and translate findings into actionable, data-driven recommendations in order to improve future performance
- Analyse social media landscape to supply actionable insight (in real-time) to both the social and greater marketing team with hot topics, breaking news, sentiment/market observations
- Engage and build communities through one-on-one as well as one-to-many conversations
- Have fun!
Requirements:
- 6+ years of experience in digital marketing or social media related roles
- Mandatory to be native or fluent English speaker
- A deep understanding of TikTok & social media algorithms
- Proven success of creating high-performing content on TikTok
- Knowledge of TikTok trends and the best performing content types
- Experience with getting creative within brand guidelines
- Video editing proficiency
 Project management experience
- Keen sense of the crypto market in general
- A meme connoisseur
- A clear and concise style of communication, with a creative/fun spin when relevant
- Strong sense of responsibility
- Self-motivated and results-oriented
 - Remote and startup experience is a plus
Working at Binance
• Be a part of the world’s leading blockchain ecosystem that continues to grow and offers excellent career development opportunities• Work alongside diverse, world-class talent in an environment where learning and growth opportunities are endless• Tackle fast-paced, challenging and unique projects• Work in a truly global organization, with international teams and a flat organizational structure• Competitive salary and benefits• Balance life and work with flexible working hours and casual work attireLearn more about how Binancians embody the organization’s
, creating a unified culture that enables collaboration, excellence, and growth
Apply today to be a part of the Web3 revolution! Binance is committed to being an equal opportunity employer
We believe that having a diverse workforce is fundamental to our success
By submitting a job application, you confirm that you have read and agree to our
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