Growth Marketing Manager (P2P)

Binance is the leading global blockchain ecosystem and cryptocurrency infrastructure provider whose suite of financial products includes the world’s largest digital-asset exchange. Our mission is to accelerate cryptocurrency adoption and increase the freedom of money.If you’re looking for a fast-paced, mission-driven organization where opportunities to learn and excel are endless, then Binance is the place for you.We are looking for a strategic and creative marketing member to join the P2P team, managing Growth marketing activities for user acquisition and retention. This is a full time role, based in Singapore or a remote position in Asia.

Responsibilities:

    • Drive impactful growth marketing strategies and integrated campaigns to support user growth and increase transaction volume globally and across regions
    • Implement educational activities to increase user awareness about Binance P2P and to ensure a smooth transaction experience
    • Consistently communicate with internal stakeholders to conceptualize, develop and support global campaigns as well as other marketing-related initiatives
    • Coordinate internal resources across all functions to ensure the information synchronization and shared understanding of goals, deadlines and deliverables
    • Collaborate closely with the team for cross-channel marketing, CRM campaigns and engagement plans for product launches, new feature rollouts and events
    • Initiate innovative marketing ideas or marketing related product enhancements that may contribute to user growth and promote a safer, faster, easier trading environment
    • Plan and manage P2P marketing calendar, maintain process and documentation for request and tracking
    • Explore new channels and ideas for experimentation, optimization and acquisition growth.

Requirements:

    • At least 3+ years of experience in marketing campaign and/or CRM/email marketing preferably at a fast-paced tech company; crypto industry experience will be a plus
    • Past experience managing growth activities across a region/ globally will be preferred
    • Organized, detailed- and result-oriented, strong problem-solving & analytical skills 
    • Fast learner and able to adapt quickly 
    • Excellent project management skills and ability to prioritize and manage multiple projects from start to finish, with input from a diverse group of stakeholders 
    • Strong team mindset and solid work ethic 
    • Strong sense of ownership and entrepreneurial spirit

Working at Binance• Be a part of the world’s leading blockchain ecosystem that continues to grow and offers excellent career development opportunities.• Work alongside diverse, world-class talent in an environment where learning and growth opportunities are endless.• Tackle fast-paced, challenging and unique projects.• Work in a truly global organization, with international teams and a flat organizational structure.• Competitive salary and benefits.• Balance life and work with flexible working hours and casual work attire.Learn more about how Binancians embody the organization’s , creating a unified culture that enables collaboration, excellence, and growth. Apply today to be a part of the Web3 revolution! Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success. By submitting a job application, you confirm that you have read and agree to our .

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Business Analyst (INTERN)

About Seedify:Founded in 2021, Seedify () is a leading web3 launchpad and incubator that has supported 50+ innovative blockchain solutions for the digital world. We are seeking dynamic and talented individuals to join our team as Business Analyst Interns.Job Responsibility:- High ownership: You will support new initiatives of Seedify, and see the impact that you make.- Assisting in business development: You will support the team in identifying andevaluating potential business partnerships opportunities.- Event organization: You will assist in the planning, coordination, and execution of events, hackathons, and workshops to promote Seedify and engage with thecommunity.- Marketing support: You will collaborate with the marketing team to develop marketing campaigns, create content, and manage social media platforms.- Report & presentation preparation: You will compile and present research findings, reports, and presentation materials to support decision-making processes.Requirements:- University student or recent graduate in business administration, finance, marketing, economics, or a related field.- Experience and basic knowledge on the web3/ blockchain ecosystem is a huge plus.- Prior experience in organising events, project management, business development and partnership, or marketing is highly desirable.- Excellent written and verbal English communication skills to effectively presentfindings and collaborate with cross-functional teams.- Strong interpersonal skills and the ability to work collaboratively in a diverse team environment.Start Date:- Application and start date will be on a rolling basis.

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Binance Accelerator Program – Growth Marketing (Spain)

Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money.Are you looking to be a part of the most influential company in the blockchain industry and contribute to the crypto-currency revolution that is changing the world?The Binance Accelerator Program is dedicated to early careers talents with marketing internships or 1 year professional experience. It is a full time opportunity to work with the local and central Marketing teams at Binance for a minimum of 6 months.

Responsibilities:

    • Responsible for the marketing activities, ranging from performance marketing, PR, on-site and off-site marketing, brand awareness, SNS, and more
    • Implement design, planning and execution of Binance KR’s annual marketing strategy, marketing activities, events, and campaigns to local audiences
    • Manage and optimize our user success funnel, including oversight of and input to key product UI/UX areas that drive funnel conversion and active user engagement
    • Grow our active user base and increase awareness of the Binance brand through data-driven performance marketing, competitive benchmarking and expansion of service offerings (e.g. new listings, etc.)
    • Daily, weekly and monthly reporting to executive management and stakeholder teams
    • Attract and manage affiliates relationships, partnerships and B2B opportunities while working with the entire team to improve incentivization strategies to drive growth
    • Drive new and unique marketing campaigns or growth activities
    • Be the eyes and ears on the ground: Understand and share knowledge on local trends, communities and news that can be leveraged in brand awareness and marketing innovation efforts

Requirements:

    • Bachelor degree or above, prefer major in marketing
    • Exposure to digital marketing planning and execution work experience, preferably in crypto exchanges/fintech/eCommerce/tech/gaming, B2C facing
    • Past marketing/growth roles at Spanish virtual asset exchange is strongly preferred. Must have a strong interest and knowledge in the crypto / blockchain / technology space
    • Data-driven and performance marketing mindset is a must
    • Proven experience in growing and managing a user base
    • Language skills: Spanish, and Advanced English
    • Ability to handle a fast-paced environment and many moving parts at once
    • Experience in community management and events is a plus

Conditions:・ Competitive salary・ Flexible working conditions・ Flat organisation・ Great Locations with a highly talented and international colleagues・ Be a part of the exciting future of the crypto-currency revolution and work on the world's no.1 crypto-currency exchange!About BinanceBinance Exchange is the leading crypto exchange by trading volume and users, with customers in over 180 countries and regions. Capable of processing more than 1.4 million orders per second, Binance is one of the fastest trading platforms in the world. The platform focuses on security, robustness, and execution speed—attracting enthusiasts and professional traders alike.

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Binance Accelerator Program – Community & Events (Spain)

Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money.Are you looking to be a part of the most influential company in the blockchain industry and contribute to the crypto-currency revolution that is changing the world?The Binance Accelerator Program is dedicated to early careers talents with internships or 1 year professional experience. It is a full time opportunity to work with local and central Marketing teams at Binance for a minimum of 6 months.

Responsibilities:

    • Grow and manage local user focused online and offline Binance communities
    • Moderate the Spanish social media and chat groups to increase community followers and increase positive engagement
    • Explore new community-friendly platforms to best facilitate the local community
    • Organize online and offline events and meet-ups in your region
    • Create, translate, and proofread content that will serve the local community and users well for Binance, focusing on the local market
    • Setup close partnerships with the regional Developer Communities, Universities, Blockchains associations, KOLs, and other web2 and web3 audiences
    • Deploy successful online and offline Developers campaigns, such as hackathons, workshops and conferences from ideation to execution
    • Explore new community-friendly platforms to facilitate the expansion
    • Serve as a liaison between Binance Angels and all departments at Binance to coordinate and support special projects, marketing initiatives and campaigns, community AMAs, communications, among other program tasks
    • Assist in the recruiting and onboarding of new volunteers for the Binance Angels program

Requirements:

    • Bachelor degree or above, prefer major in marketing
    • Exposure to digital marketing planning and execution work experience, preferably in crypto exchanges/fintech/eCommerce/tech/gaming, B2C facing
    • Past marketing/growth roles at Spanish virtual asset exchange is strongly preferred. Knowledge in crypto, blockchain technology, and the Binance ecosystem
    • Extremely organized, able to manage time effectively, and comfortable working across time zones and multiple projects
    • Language skills: Spanish, and Advanced English
    • Ability to handle a fast-paced environment and many moving parts at once
    • Experience in community management and events is a plus

Conditions:・ Competitive salary・ Flexible working conditions・ Flat organisation・ Great Locations with a highly talented and international colleagues・ Be a part of the exciting future of the crypto-currency revolution and work on the world's no.1 crypto-currency exchange!About BinanceBinance Exchange is the leading crypto exchange by trading volume and users, with customers in over 180 countries and regions. Capable of processing more than 1.4 million orders per second, Binance is one of the fastest trading platforms in the world. The platform focuses on security, robustness, and execution speed—attracting enthusiasts and professional traders alike.

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Social Media Manager, Product Marketing

Binance is the leading global blockchain ecosystem and cryptocurrency infrastructure provider whose suite of financial products includes the world’s largest digital-asset exchange. Our mission is to accelerate cryptocurrency adoption and increase the freedom of money.If you’re looking for a fast-paced, mission-driven organization where opportunities to learn and excel are endless, then Binance is the place for you.Reporting into the central social media team, this role will involve execution and strategy work to support priority business lines with social media marketing. Managing the VIP social media accounts will be the top priority, alongside working with the social team to support other priority business lines through the global @Binance social accounts.

Responsibilities:

    • Manage Binance VIP social accounts (Twitter & LinkedIn) end to end, from shaping strategy to creating and posting content
    • Working with the VIP product marketing manager and VIP leadership team to define VIP content strategy and branding such as the newsletter and blogs 
    • Use the Binance VIP brand presence to build awareness for our VIP and institutional offerings and develop a larger professional, more technical audience 
    • Maximise all channels for VIP content distribution such as Angels, Binance.com Blog and Telegram
    • Be part of the central social media team, contributing to the main Binance accounts on each platform on behalf of priority business lines such as Binance Earn, Spot etc.
    • Have high availability and support on urgent and high priority communications work
    • Drive effective and creative social media campaigns on behalf of priority business lines, working cross-functionally with design, content, performance marketing, product and other teams
    • Measure, report, and analyze the performance of campaigns across channels and translate findings into actionable, data-driven recommendations in order to improve future performance 
    • Analyze social media landscape to supply actionable insights
    • Engage and build communities through one-on-one as well as one-to-many conversations 

Requirements:

    • Native or fluent English language is a MUST
    • Deep understanding of the crypto market, the VIP/Institutional audience plus how it can appeal to the broader crypto audience
    • Knowledge of crypto and Binance’s product suite
    • Strong writing and copywriting skills
    • Demonstrate a clear and concise style of communication 5+ years of experience in digital marketing or social media related roles for brands
    • Experience with product marketing is a plus
    • Strong knowledge of Twitter and LinkedIn 
    • Strong sense of ownership and responsibility. Resistant to stress
    • Self motivated and results oriented
    • Remote and start-up experience is a plus

Working at Binance• Be a part of the world’s leading blockchain ecosystem that continues to grow and offers excellent career development opportunities.• Work alongside diverse, world-class talent in an environment where learning and growth opportunities are endless.• Tackle fast-paced, challenging and unique projects.• Work in a truly global organization, with international teams and a flat organizational structure.• Competitive salary and benefits.• Balance life and work with flexible working hours and casual work attire.Learn more about how Binancians embody the organization’s , creating a unified culture that enables collaboration, excellence, and growth. Apply today to be a part of the Web3 revolution! Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success. By submitting a job application, you confirm that you have read and agree to our .

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Senior Regional Growth Marketing Manager – US & Canada

Building the Internet of Money Our Krakenites are a world-class team with crypto conviction, united by our desire to discover and unlock the potential of crypto and blockchain technology.What makes us different? Kraken is a mission-focused company rooted in crypto values. As a Krakenite, you’ll join us on our mission to accelerate the global adoption of crypto, so that everyone can achieve financial freedom and inclusion. For over a decade, Kraken’s focus on our mission and crypto ethos has attracted many of the most talented crypto experts in the world.Before you apply, please read the  page to learn more about our internal culture, values, and mission.As a fully remote company, we have Krakenites in 60+ countries who speak over 50 languages. Krakenites are industry pioneers who develop premium crypto products for experienced traders, institutions, and newcomers to the space. Kraken is committed to industry-leading security, crypto education, and world-class client support through our products like , , and .Become a Krakenite and build the internet of money!The TeamThe Growth Marketing team is responsible for delivering user and revenue growth across each of our product verticals and key geographies. It’s a fast-growing team full of some of the best marketing talent in the world, with deep expertise and conviction in the crypto space.As the Sr. Regional Growth Marketing Manager for the US & Canada, you will play a critical role in the leadership and execution of Kraken’s regional growth marketing strategy. As part of our growing growth marketing team, you’ll work in a cross-functional role to bring together the efforts and initiatives run from our central growth team, along with our regional operations teams, product team, finance, and legal. You’ll be the connective tissue between everything we do to drive growth in two of our most important global markets, owning the growth strategy for each.The ideal candidate is an ambitious individual who is excited by the challenge of solving tough, often ambiguous problems in this dynamic space. You are able to make well-informed recommendations based on data and analysis, and have a strong background in both delivering regional marketing strategies as well as wider growth marketing playbooks. As this role requires a lot of cross-functional collaboration, strong communication and collaboration skills are key. At the same time, you should be someone that’s not afraid to ‘roll-up your sleeves’ to get things done.This role reports into the VP, Growth.

The Opportunity

    • Work closely with the Managing Directors in US & CA as well as global operations to lead the development and execution of the regional growth strategy (US/CA) that will bring in new Consumer, Pro, and Institutional clients.
    • Identify what is most needed and most compelling to existing and potential clients in US & CA – and feed those insights back into the organization to influence regional and product strategy, prioritization, marketing, investment, and related messaging.
    • Play a major role in shaping our approach internally for how we bring together the various functions that contribute to Kraken’s international growth.
    • Partner with Managing Directors, Regional Operations, Product, and Marketing to deeply understand the business including vision, near-term and long-term goals, operations, technology, regulatory requirements, gaps & opportunities. Contribute to growth targets and our on-going geo-specific growth forecasts.
    • Take a diplomatic leadership approach to involve stakeholders early and get cross-functional work done; be a proactive leader and decision-maker that can rally leaders around a common problem or goal. Being a data-driven storyteller will be essential for success in this role.
    • Working closely with our finance, regional operations, and data teams, define and monitor key performance metrics for regional growth. You’ll be responsible for proactively identifying and surfacing trends to stakeholders across the business.
    • Use quantitative and qualitative analysis to create briefs and narratives that identify opportunities to grow our client base.
    • Align the efforts of our global marketing channel owners and product growth teams to support and prioritize the needs of our US & Canada growth playbooks.

Skills you should HODL

    • Experience (8+ years) in growth marketing, regional marketing, product marketing, or integrated marketing – preferably with a fintech company/brand, and/or technology company/brand. Experience working within industries that face regional regulatory complexities is a bonus.
    • Proven ability to lead in a matrixed environment.
    • Strong analytic skills and the ability to drive data-driven recommendations and decision-making. 
    • Experience creating integrated regional marketing plans to support country launch and/or expansion efforts. 
    • Experience working with marketing channel and capability owners to shape marketing strategy and drive tactical execution. 
    • Expertise in one or more marketing channels is a plus, particularly Acquisition and Lifecycle.
    • Executive-level communication skills. 
    • Ability to quickly grasp and develop acumen for regulatory, compliance, product, and cultural nuances across multiple countries. 
    • Ability to confidently analyze business results and report performance to executive leadership and  cross-functional teams. 
    • Ability to influence others to get things done in a timely fashion; balance multiple priorities, adapt to changing business needs and environment, and meet deadlines.
    • Experience and knowledge of cryptocurrency is preferred. Interest and enthusiasm for cryptocurrency is a requirement.

Kraken is powered by people from around the world and we celebrate all Krakenites for their diverse talents, backgrounds, contributions and unique perspectives. We hire strictly based on merit, meaning we seek out the candidates with the right abilities, knowledge, and skills considered the most suitable for the job. We encourage you to apply for roles where you don't fully meet the listed requirements, especially if you're passionate or knowledgable about crypto!As an equal opportunity employer, we don’t tolerate discrimination or harassment of any kind. Whether that’s based on race, ethnicity, age, gender identity, citizenship, religion, sexual orientation, disability, pregnancy, veteran status or any other protected characteristic as outlined by federal, state or local laws. Stay in the know

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Risk Management Associate – US Region

Building the Internet of Money Our Krakenites are a world-class team with crypto conviction, united by our desire to discover and unlock the potential of crypto and blockchain technology.What makes us different? Kraken is a mission-focused company rooted in crypto values. As a Krakenite, you’ll join us on our mission to accelerate the global adoption of crypto, so that everyone can achieve financial freedom and inclusion. For over a decade, Kraken’s focus on our mission and crypto ethos has attracted many of the most talented crypto experts in the world.Before you apply, please read the  page to learn more about our internal culture, values, and mission.As a fully remote company, we have Krakenites in 60+ countries who speak over 50 languages. Krakenites are industry pioneers who develop premium crypto products for experienced traders, institutions, and newcomers to the space. Kraken is committed to industry-leading security, crypto education, and world-class client support through our products like , , and .Become a Krakenite and build the internet of money!Proof of workThe teamA high-profile role within the firm this position requires a high-caliber professional who will provide an independent assessment of the regulated entity’s risks and proactively communicate and engage at senior levels within the business to assist with identifying, analyzing, mitigating, managing and monitoring the risks that arise. The individual should have a strong background in risk management in a financial institution notably the implementation and embedding of risk frameworks and related tools. The individual will serve as a subject matter expert, providing ongoing direction and consultative advice to the business unit with respect to risk management policies, guidelines, and best practices.

The opportunity

    • Assist in overseeing the risk function for one of our US entities and maintain and address any deficiencies in the company's risk management framework.
    • Foster, develop and enhance a strong risk management culture, across all categories of risk, throughout the company.
    • Manage and continually develop and enhance the company's Risk Management Framework and day to day risk management processes ensuring it is fit for purpose, meets regulatory expectations, and adds real value to the company.
    • Establish adequate risk management policies and procedures to identify, measure and provide for the proper monitoring, reporting and mitigation of all material risks relating to the company’s activities, processes and systems.
    • Consider specific industry, market and regulatory matters relevant to the firm and monitor and assess the impact of changes in the regulatory risk profile from a risk perspective. Ensure that the risk management policies and procedures of the company are in line with applicable law, regulations and license obligations.
    • Perform regular risk assessments to enable a risk based approach to be taken in respect of the company’s risk programme.
    • Advise the leadership team on topics in relation to the overall risk appetite, tolerance and strategy of the company and assist company leadership with the execution of risk management strategies.
    • Perform analysis of risk data to identify insights, trends and emerging risks.

Skills you should HODL

    • 2-4 years experience working in a Risk function within the financial services or banking industries, ideally within highly regulated businesses
    • Self-starter who always seeks to take ownership of initiatives and responsibility for finding solutions to complex problems
    • Ability to manage multiple deliverables at any given time
    • Ability to self-prioritize and manage multiple workloads
    • Critical thinking skills, with the ability to think creatively in a fast-paced environment
    • Team player with strong collaboration and stakeholder management skills
    • Strong verbal and written communication skills, highly detail oriented

Location Tagging: #EU #USKraken is powered by people from around the world and we celebrate all Krakenites for their diverse talents, backgrounds, contributions and unique perspectives. We hire strictly based on merit, meaning we seek out the candidates with the right abilities, knowledge, and skills considered the most suitable for the job. We encourage you to apply for roles where you don't fully meet the listed requirements, especially if you're passionate or knowledgable about crypto!As an equal opportunity employer, we don’t tolerate discrimination or harassment of any kind. Whether that’s based on race, ethnicity, age, gender identity, citizenship, religion, sexual orientation, disability, pregnancy, veteran status or any other protected characteristic as outlined by federal, state or local laws. Stay in the know

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Binance Accelerator Program – VIP Marketing

Binance is the leading global blockchain ecosystem and cryptocurrency infrastructure provider whose suite of financial products includes the world’s largest digital-asset exchange. Our mission is to accelerate cryptocurrency adoption and increase the freedom of money.If you’re looking for a fast-paced, mission-driven organization where opportunities to learn and excel are endless, then Binance is the place for you.Built by the world's largest digital asset exchange by trade volume, Binance VIP and Institutional offers access to digital asset solutions for VIP clients and institutions. We work closely with a wide range of market participants, including; individual traders, HFT and proprietary trading firms, hedge funds, asset managers and family offices, market makers and brokers, investment banks, corporations, fintech firms, and more.Binance Accelerator Program is dedicated to early careers talents with internship or 1 year experience. It is a full time opportunity to work with the VIP Marketing team at Binance for a minimum of 6 months.

Responsibilities:

    • Supporting the development of product offerings with the aim of driving new user growth
    • Assisting in the planning and execution of online and offline marketing activities, events, and campaigns
    • Contributing to the content marketing to increase brand awareness, drive leads, and convert VIP tiers
    • Creating and developing interactive content initiatives such as blogs and newsletters 
    • Working closely with growth marketing, SEO, Product Marketing, and PR across VIP Marketing related initiatives
    • Running social media channels (mainly Twitter) to increase the visibility of our Business Unit in fun, interactive, and informative ways
    • Collaborating with other BUs to run promotional growth campaigns
    • Coordinating logistics and planning for VIP
    • Specific events, including VIP swag coordination

Requirements:

    • An educational background in a relevant field such as Communications, Journalism, or Marketing, but also Economics and Finance
    • Passion for, or experience in the crypto industry 
    • Internship or 1 year experience in marketing with a focus on social media and content
    • Strong proficiency in English and writing 
    • Strong understanding of Crypto Twitter and social media mechanics
    • The ability to think, plan, and execute resourcefully and creatively in a dynamic and fast changing environment
    • The ability to work autonomously and take a proactive approach 

Working at Binance• Be a part of the world’s leading blockchain ecosystem that continues to grow and offers excellent career development opportunities.• Work alongside diverse, world-class talent in an environment where learning and growth opportunities are endless.• Tackle fast-paced, challenging and unique projects.• Work in a truly global organization, with international teams and a flat organizational structure.• Competitive salary and benefits.• Balance life and work with flexible working hours and casual work attire.Learn more about how Binancians embody the organization’s , creating a unified culture that enables collaboration, excellence, and growth. Apply today to be a part of the Web3 revolution! Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success. By submitting a job application, you confirm that you have read and agree to our .

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Senior Counsel, Regulatory (Ireland)

Building the Internet of Money Our Krakenites are a world-class team with crypto conviction, united by our desire to discover and unlock the potential of crypto and blockchain technology.What makes us different? Kraken is a mission-focused company rooted in crypto values. As a Krakenite, you’ll join us on our mission to accelerate the global adoption of crypto, so that everyone can achieve financial freedom and inclusion. For over a decade, Kraken’s focus on our mission and crypto ethos has attracted many of the most talented crypto experts in the world.Before you apply, please read the  page to learn more about our internal culture, values, and mission.As a fully remote company, we have Krakenites in 60+ countries who speak over 50 languages. Krakenites are industry pioneers who develop premium crypto products for experienced traders, institutions, and newcomers to the space. Kraken is committed to industry-leading security, crypto education, and world-class client support through our products like , , and .Become a Krakenite and build the internet of money!The teamJoin our growing regulatory legal team (16 professionals) working on matters such as advisory, licensing, regulatory inquiries and product set up – all to further Kraken’s mission.This role is fully remote role for and Irish qualified attorney that is admitted to the Irish Roll of Solicitors or the Bar of Ireland

The Opportunity

    • Plan and implement company-wide regulatory strategy for rapidly evolving  regulatory landscape in the crypto industry
    • Guide new product creation and regulatory acquisition strategy working with the product and strategy teams
    • Work with prominent financial services regulators on cutting-edge regulatory issues
    • Advise and consult with the business & control functions on their legal obligations under the EMRs, VASP regime and MICA

Skills you should HODL

    • Qualified solicitor in Ireland 
    • 10+ years of relevant experience applying financial regulations, whether at a top law firm, in house, at a financial regulator or at an EU body
    • Mindset that is team-oriented, plus proactive and entrepreneurial: an opportunity-making person who uses the law to increase the company’s optionality, not decrease it
    • Interest in the crypto industry / what our company is offering to the world and why

Nice-to-haves

    • Experience both in-house and at a law firm

Location Tagging: #EUKraken is powered by people from around the world and we celebrate all Krakenites for their diverse talents, backgrounds, contributions and unique perspectives. We hire strictly based on merit, meaning we seek out the candidates with the right abilities, knowledge, and skills considered the most suitable for the job. We encourage you to apply for roles where you don't fully meet the listed requirements, especially if you're passionate or knowledgable about crypto!As an equal opportunity employer, we don’t tolerate discrimination or harassment of any kind. Whether that’s based on race, ethnicity, age, gender identity, citizenship, religion, sexual orientation, disability, pregnancy, veteran status or any other protected characteristic as outlined by federal, state or local laws. Stay in the know

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Social Media Manager – Otherlife

Social Media Manager

Job Location: Toronto, Canada

Job Type: Full-time, in-office

About Otherlife: 

Otherlife by MoonPay is a creative agency specializing in web3 product strategy, design, development, and branding for the world’s leading companies and brands including Arsenal Football Club, Coinbase, OpenSea, and Shopify. We are a team of passionate creators who are committed to designing and building innovative and impactful solutions for our clients in the web3 space. Our goal is to push the boundaries of what’s possible with web3 technology, and we are always on the lookout for talented individuals who share our vision.

About the Position:

We are seeking a dynamic and creative Social Media Manager to join our social media team and work closely with the Director of Social Media to execute comprehensive social media strategies for our agency and clients. As the Social Media Manager, you will be responsible for implementing the strategies crafted by the Director of Social Media, driving engagement, building brand awareness, and fostering meaningful connections with our online communities. This role requires a strong understanding of social media platforms, content creation, community management, and the ability to collaborate effectively with the Director of Social Media and other cross-functional teams.

Key Responsibilities:

  • Strategy Execution:
    • Collaborate with the Director of Social Media to implement and execute social media strategies for our agency and clients, ensuring alignment with marketing objectives and target audience insights.
    • Work closely with the Director to translate strategies into actionable plans and content calendars.
  • Content Creation and Curation:
    • Oversee the creation of compelling and high-quality social media content, including written posts, visuals, videos, and other multimedia assets.
    • Collaborate with the creative and content teams to develop captivating content that aligns with brand messaging and resonates with the audience.
  • Community Engagement and Management:
    • Actively collaborate with the Community Manager to monitor and manage our agency’s and clients’ social media communities, identifying comments, messages, and inquiries in a timely and authentic manner.
    • Foster a positive and inclusive community environment, encouraging meaningful interactions and driving brand advocacy.
  • Social Media Advertising and Campaigns:
    • Support the Director of Social Media in planning and executing paid social media campaigns that complement organic strategies and meet campaign objectives.
    • Provide creative input and ensure consistent messaging across both organic and paid social media content.
  • Social Media Analytics and Insights:
    • Utilize social media analytics tools to track performance, measure key metrics, and derive valuable insights for continuous improvement.
    • Collaborate with the Director of Social Media to analyze data and identify trends, opportunities, and challenges, using data-driven insights to optimize social media strategies.
  • Social Media Trends and Industry Best Practices:
    • Stay up-to-date with the latest trends, updates, and best practices in social media marketing.
    • Share insights and industry trends with the Director of Social Media and contribute to the enhancement of social media strategies.

Requirements:

  • Bachelor’s degree in marketing, communications, or a related field.
  • Proven experience as a Social Media Manager or a similar role, with a track record of executing successful social media strategies.
  • Strong understanding of social media platforms, algorithms, trends, and best practices for community management and content creation.
  • Excellent written and verbal communication skills, with a flair for creating engaging and compelling social media content.
  • Ability to foster community engagement, build relationships with followers, and drive brand advocacy.
  • Analytical mindset, with the ability to interpret social media metrics and data to optimize performance and inform strategy.
  • Proficiency in managing paid social media campaigns and collaborating with the Director of Social Media for integrated strategies.
  • Creative and innovative thinker, with the ability to execute the strategies crafted by the Director effectively.
  • Strong organizational skills, with the ability to manage social media content calendars and multiple campaigns simultaneously.
  • Passion for social media and staying at the forefront of industry developments.

Minimum Experience: 

  • 4+ years of experience in a marketing, communications, or social media management role, preferably with agency and web3 experience.

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